LaLiga’s definitive leap to the United States: Disney takes over the rights for the next 8 years

Visitors pose for a photo with Mickey Mouse at Tokyo Disneyland in Urayasu, Japan.

The league announced this Thursday the agreement with the chain ESPN, owned by the Walt Disney Company Latin America, for the rights to bring all LaLiga Santander matches to the United States during eight years, with the channel ESPN +, home in both English and Spanish of the 380 First Division matches and a schedule with Second Division matches.

The official figures of the operation have not been confirmed, but several US media place them around the $ 1.4 billion, an injection that comes at a critical moment after the economic crisis that plagues the Spanish competition.

“Starting in August, hundreds of live games from both leagues will be available exclusively on ESPN + each year. ESPN is already home to the Copa del Rey, the Copa de la Reina and the Spanish Super Cup“announced the Spanish professional football association in an official statement.

ESPN + will offer live coverage via streaming, and replays on demand, of the 380 LaLiga Santander matches per season. In addition, ESPN + will broadcast live a selection of LaLiga SmartBank matches in each round during the season, including five promo playoffs. All matches will be available to fans in both English and Spanish.

Each season, select games will be broadcast on all ESPN networks, with coverage and highlights also available on SportsCenter and other ESPN studio shows, as well as on ESPN’s digital and social platforms.

“This agreement will bring the excitement, passion, iconic clubs and world-class Superstars of LaLiga to sports fans in the US with unprecedented access and coverage,” he said. Burke magnus, ESPN Executive Vice President of Programming and Original Content.

“As the importance of soccer continues to grow in the US market, we are extremely motivated to be able to collaborate with LaLiga and strengthen the connection with fans in this country, through streaming platforms, television networks and digital media and social networks of our company, leaders in the industry, “he adds.

For his part, the president of LaLiga, Javier Tebas, also celebrated the agreement. “It is a historic eight-season agreement in US soccer broadcasting, reflecting the strength of LaLiga and its clubs in the world’s largest media market, that will bring the best soccer league in the world to the screens in this country in a more complete and modern way than ever, “he says.

The agreement also includes rights to Canada. TSN and RDS, Canada’s leading sports networks, will offer comprehensive coverage of LaLiga matches to Canadian viewers through a variety of platforms including national television broadcasts and live streaming on TSN.ca, RDS.ca and the TSN apps and RDS.

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